Among many bloggers also known as online authors or online journalists, knowledge is power when it comes to marketing yourself or your website over the net.
I'm sure that you have heard a few definitions of SEO and I don't profess to know more than some of you research geeks :). But I will attempt to give a simple understanding, to do-it-yourself SEO. After reading and doing my own research(basically, picking the brains of very knowledgeable people), here is what I got.
There are four main areas
- Link quality:
Link your site to others that will be interested to have your information on their site. Link to content within your own site. Create links to others in your copy when referencing them
- Time:
Some things ... just take time. A couple of months and then some great sites I have asked,' How did they do that??' and it took a couple of years!
- Content:
Repetition of key words. Use one common theme per page content. e.g. 'design explanation' and printing explanation' on another, as what is done on naturalgravity.co.za. Must be readable and interesting to the human eye. Do not write for the robots to see you, they won't. Optimize your site by writing interesting content.
- Page Title Tags:
Correct title tags per page and not for the overall site. I have No idea how to do that... cant DIY, ask your programmer/web designer.
In order for you to do-it-yourself, follow these basic rules and apply it to your website in order to increase ranking and credibility in the search engines.
Why would I want more people to view my site, you ask?
1) The more visitors that you have coming to your site, the more credibility the 'robots' (or bots), pic up and therefor increase your page ranking (a cycle).
2) More visitors, more chance of a purchase on line.
3) Attract people that are searching for exactly or very close to, that which your website is offering.
4) If searchers find immediately what they looking for, they will investigate your site and not just exit it immediately.
5) Sales and marketing of your product
Yes, you can Do-It-Yourself search engine optimization. This is not rocket science, if you start with the simple steps.
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remember also that 1 way links are good these days, and yes...it takes TIME
Thanks for the input. Definitely think that links are very important! Yes this takes time,but is necessary!
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